Making your business stand out from the crowd in the online world.
Marketing for the digital age
In the digital world is it important to be noticeable and excel. Using a range of professional programs and techniques, we help you attract the attention your business deserves. We will work alongside you every step of the way to not only improve your SEO rank, but also build you a fantastic online reputation, turning you into a key figure in your industry.
Using a multitude of techniques, we research the prefect keywords for your website, and completely analyse your competitors and industry. Using this information we create a bespoke Online Marketing Strategy for your business, along with a Blogging calendar that will tell you, in simple terms, how we aim to get you noticed and drive new leads.
Consistent branding across all platforms is imperative. We use professional software to see what Search Engines are most effective for your business, what sites are dominating the SERPs (Search Engine Results Page) in your area and which platforms we should explore. We will help you with all aspects of marketing online from SEO to Email Marketing and everything in between.
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Using professional software, we will search the web to find what keywords and search terms are best for you and your business. We will only choose Keywords that are low in competition and high in search, meaning not only will you be found by the people searching for you, but also you won’t be competing with larger companies.
We will keep an eye on your competitors, finding out how and why they are outranking you, so we can get you outranking them. We will track their progress, keeping an eye on their rankings and backlinks, so we are ahead of them every step of the way.
Links are like votes towards your site. Every time someone links to you, Google or other search engines see it as a point towards you. The more links you have, the more likely you will rank highly. We will work to collect you high value links as well as quantity links for directories and other websites.
We will approach the key influencers within your industry and work to build up a relationship with them. We will contact them to request for them to write content on your website in exchange for you having your content published on their site. Giving you some high value links back to your site.
Tracking everything. With Google Analytics we can keep an eye on everything your customers are up to as well as exactly who they are, meaning we can help you create more directed content. As Google Partners and having graduated from the Google Academy you can rest assured that we will track everything you need.
When it comes to online marketing and SEO, Google and Bing are just the very tip of the iceberg. Be it Pinterest, YouTube, Tumblr, Yell or Etsy, we will find where your customer base most commonly looks for your service or products and we will make sure you are being found there as well. Often sites like this will rank highly in search and outranking them can be next to impossible to achieve, so if you can’t beat them, why not join them.
Using a combinations of Analytics, and professional SEO software we will monitor the trends in your industry, helping to keep your content up to the minute as well as creating an online reputation that allows you to stand out from the crowd.
Blogging and Platform Calendar
We will create a fully bespoke calendar for you. Using your Analytical data we highlight the best day and time to put out your blogs, how often to blog and what platform to promote your content on.
We will create you a fully branded newsletter. Using MailChimp we will make sure that at the end of every month, we are keeping your customers aware of everything you have been up to.
Pay Per Click Advertising
Google Adwords. In March 2016 Google move adverts from the side of the search results to the top and the bottom of the SERPs (Search Engine Results Pages). We will analyse if Pay Per Click advertising will benefit you and then using your keywords we will make sure your ads are not only coming up for the right times but are as effective as possible.
Building Brand Awareness
It’s not all about ranking. With everything we do we aim to build you a fantastic online reputation and a complete brand awareness. We aim to have people recognising your brand for all the right reasons.