Inspiration: Design Ideas For New Projects
It can sometimes be difficult for graphic designers to find inspiration for new clients – especially when it is an industry you have not explored much in the past and have little knowledge about. Looking for inspiration for your graphic designs can also be a time-consuming task and eat into your fee. Sometimes it’s a […]
How To Enhance Brand Image By Promoting Brand Culture
Modern consumers don’t want to be sold stuff. If they want to buy something they will make their own decision. And the choice of company they choose to purchase from is the brand they resonate with the most. It is therefore important to establish and a brand identity, and to build your image it is […]
What Do Colours Really Mean And Does It Matter?
When you look at a colour what do you think? If you are like most people you will ordinarily like it, or nor like it. Or you might be indifferent. This is what your conscious mind thinks. Yet colours are much more powerful and have a resonating affect on our sub-conscious mind – the mysterious […]
How has technology influenced graphic design?
As an industry that relies on technology to realise its ideas and drive creativity forward, graphic design is heavily influenced by technological innovation and invention. From programmes like Adobe Illustrator and InDesign to the internet itself, the graphics world has been transformed again and again by ground breaking technologies. 3D printing When 3D printers first […]
Iconic Examples of Typography
Whether it’s on a logo, company name, artistic statement or poster, typography can completely transform a design, turning it from something everyday into something extraordinary. At its best, typography is an art form in itself, allowing designers to confer meaning, expand on ideas and create entirely new aesthetics. In some cases, typography becomes so iconic […]
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