Google has made the announcement that Universal Analytics is being sunsetted on July 1, 2023. This means after this date, Universal Analytics will no longer process data. This means now is your chance to become acquainted with its replacement Google Analytics 4 (Also known as GA4). As reluctant as I was to make the change …
From July 2018 Google will be using mobile page speed as a ranking factor, to help determine where your site should rank. Site speed is a test at how quickly a selection of your website pages load, whereas Page Speed is how quickly an individual page loads. From what we can tell this latest update …
Google Algorithm update – Mobile Page Speed is a ranking factor. Read More »
Both Neil and myself have had a lot of questions in regards to the new legislation being enforced soon, so we thought we should write a blog telling you everything we know, as well as how to prepare yourself. We may add more blogs and make this a series if more questions arise. Please note …
GDPR and what it means for small business: Newsletters Read More »
UPDATE: 2020 I have noticed a little bit of chatter about “Coming soon pages” recently by some people who maybe have don’t have that much knowledge in SEO, so I’m here to help. Since the Google Algorithm update known as BERT, the negative effect of a “coming soon” page have been effectively nullified. It won’t …
Why a ‘website coming soon’ holding page is not necessarily a good idea Read More »
Penguin is dead! Long live Fred! “Fred” (Unconfirmed) — March 8, 2017 Google rolled out what appeared to be a major update on the 8th of March 201. Widespread reports were heard from across the SEO community of the impacts of this update, with many sites effected with huge crashes in their user ship and …
Email Marketing, Social Media Marketing, SEO, it all can seem too much when you already have a business to run and yet the importance of it all is growing more every day, as more and more potential clients head online to find the services they need. If you’re unsure of what Online Marketing really is, …
Millennials use the internet more than any other online generation and are subsequently changing the way brands express themselves and communicate with customers. Having grown up with mobile phones and computers in their life, the majority of millennials are much more tech savvy than most the previous generation X. It is obvious that millennials are …
Restricting organic reach to a measly six per cent is not good enough for Facebook. To be fair, many digital marketers tagged it ages ago, but organic reach on the world’s most popular social media network is now practically down to zero. Will it remain the world’s most popular network. Probably not with businesses. Unless …
Zuckerberg Delivers Small Businesses Another Kick In The Facebook Read More »
Effective lighting on digital images can have a massive impact on an audience. And Photoshop is a great tool that gives designers numerous options of creating stunning lighting effects that give images visual dynamics. Lighting plays a vital role in artwork and helps the finished product look visually engaging and feel more alluring. Whether you …
Google’s obsession with mobile-friendly websites saw yet another tool added to the website testing earlier this month, this time with the launch of a new mobile speed testing tool. Following hot on the heels of Page Speed, Mobile Friendly Testing Tool and the so-called Mobilegeddon algorithm update, the new tool on thinkwithgoogle.com checks your website …
